SOLUTIONS
Business automation for med spas
The biggest savings for a med spa usually isn't the website itself — it's automating work like Answering treatment and pricing questions in Instagram DMs so nobody does it by hand anymore. Nabee Studio builds that automation into a custom site or platform, from $4,500 one-time or $499/mo for 24 months with maintenance included.
The manual work in a med spa clusters at two points — the DM/phone selling before a booking and the paperwork at the chair. Automation removes both. Consultations book with a deposit that enforces your cancellation policy, so a no-show on a 90-minute laser slot stops being a routine loss. Medical intake, contraindication screening, and consent get completed before arrival instead of eating treatment time.
The higher-margin automation is on the sales and retention side: packages and memberships sold on the site, financing surfaced automatically, and timed rebooking prompts for repeatable treatments like Botox at the 3-4 month mark. We build these into your site and wire them to your POS and payment tools, so it's one system instead of five subscriptions that don't share a client record.
What manual work does a custom build remove?
The typical med spa runs on manual touchpoints like these:
- Answering treatment and pricing questions in Instagram DMs
- Explaining package and membership options over the phone
- Collecting medical intake and consent forms at the appointment
- Emailing pre-care and post-care instructions manually
- Taking deposits by phone or chasing no-show fees after the fact
- Manually promoting membership renewals and treatment reminders
Each of those is hours a week that a custom build turns into software:
- Consultation booking with deposit — premium slots booked with a deposit or card on file, enforcing your cancellation policy so expensive laser and injector time doesn't go empty.
- Medical intake & consent online — treatment-specific intake, contraindication screening, and consent completed before arrival, protecting the schedule and reducing risk.
- Package & membership sales — packages, treatment plans, and recurring memberships sold and managed on the site with financing options surfaced, so the site does the selling a booking widget can't.
- Pre/post-care automation — treatment-specific pre-care and post-care instructions sent automatically at the right time, plus timed rebooking prompts for repeatable treatments.
What does it cost?
One scoping pass, one fixed number — no hourly billing. Most med spas need a premium, conversion-focused site with deposits, memberships, and medical intake — the practice management system already holds records — though multi-location groups can grow into a platform.
- Website — from $4,500 one-time (standard from $7,500), or $499/mo for 24 months with the Maintenance Plan and hosting included.
The monthly plan totals somewhat more than paying up front — that's the honest trade for spreading the cost and having us operate everything for two years. Details in the payment plan guide and on the pricing page.
Start a project — one scoping pass, a fixed number within one business day.
Related: Custom website for med spas · Custom app or platform for med spas · Booking system for med spas · Nabee for med spas · website cost guide
Common questions
- What can a med spa automate?
- The recurring manual work: Answering treatment and pricing questions in Instagram DMs; Explaining package and membership options over the phone; Collecting medical intake and consent forms at the appointment. Each becomes software in a custom build instead of someone's weekly job.
- Is automation a separate product or part of the website?
- Part of the build. We design the site or platform around your actual operations, so the automation is native — not a stack of third-party tools taped together with more subscriptions.
- What does it cost?
- It's included in the build tier: websites from $4,500 one-time or $499/mo for 24 months; platforms from $16,000 or $1,399/mo. The savings come from the hours of manual work removed every week.
- How do you know what to automate?
- One scoping pass: we map how the business runs today, find the touchpoints that eat time, and design them out. You get a fixed quote before committing to anything.
