Can we get off our expensive vendor platform?

Yes — a custom build with your inventory feed integrated replaces the monthly vendor subscription with a site you own and control. See Nabee for car dealerships.

Will inventory search be fast and stay current?

Yes — a filterable inventory experience fed by your live feed keeps shoppers on your site instead of a third-party marketplace. See automation for dealerships.

Can buyers value a trade or get pre-qualified online?

Yes — online trade-in intake and financing pre-qual capture high-intent moments and route qualified leads to sales instead of phone tag.

Can customers book test drives and service online?

Yes — self-serve scheduling for both, tied to real availability with reminders, connected to your CRM. That's part of the platform tier.

WHO WE WORK WITH

Websites, apps & automation for car dealerships

Updated August 2026 · Nabee Studio

Nabee Studio builds custom websites, platforms, and automation for car dealerships — from $4,500 one-time or $499/mo for 24 months with maintenance and hosting included. One partner replaces the stack of vendors, template subscriptions, and manual work, so working with us saves money, time, or both.

Car buyers do the overwhelming majority of their research online before ever visiting a lot, so a dealership's website is effectively its busiest salesperson. Yet many dealer sites run on rigid, expensive vendor platforms that lock the dealer into monthly fees, generic layouts, and clumsy inventory search — while the leads that come in still get worked by hand.

The result is a dealer paying a hefty platform subscription for a site they can't really control, an inventory feed that lags reality, and a sales team chasing trade-in and financing inquiries through phone tag.

Where car dealerships lose time and money online

Inventory search is clunky and slow

Buyers filter by make, model, price, mileage, and features — and bounce if search is painful. A fast, well-designed inventory experience fed by your live feed keeps shoppers on your lot's site instead of a third-party marketplace.

Vendor platforms lock you into high monthly fees

Many dealers pay steep monthly platform costs for a site they don't own and can't fully customize. A custom build with your inventory feed integrated removes the lock-in and the recurring vendor bill.

Trade-in and financing leads are worked by phone

Trade valuations and financing pre-qualification are high-intent moments, but forcing them through a phone call loses buyers. Online trade-in intake and financing pre-qual capture that intent while it's hot.

Test drives and service appointments are scheduled manually

Booking a test drive or a service visit by phone adds friction at exactly the wrong moment. Self-serve scheduling for both, tied to real availability, converts more of the ready-to-act buyers and owners.

What manual work does a custom build remove?

The typical car dealership runs on manual touchpoints like these:

Paying a vendor platform monthly for a site the dealer can't fully control
Working trade-in valuation requests through phone calls
Collecting financing pre-qualification information over the phone
Scheduling test drives by phone during business hours only
Booking service appointments manually across the service desk
Re-entering leads from the website into the CRM by hand

Each of those is hours a week that a custom build turns into software:

Live inventory search — A fast, filterable inventory experience fed by your live feed so shoppers stay on your site instead of a third-party marketplace.
Online trade-in intake — A structured trade-in valuation request that captures vehicle details up front and routes a real lead to sales instead of phone tag.
Financing pre-qualification — An online pre-qual flow that captures high-intent financing interest securely and hands sales a qualified, ready-to-work lead.
Test-drive & service scheduling — Self-serve booking for test drives and service visits tied to real availability, with confirmations and reminders handled automatically.

Integrations that matter for car dealerships

Inventory feed / DMS integration · CRM / lead routing · Financing & pre-qual tools · Service scheduling · Online payments / deposits (Stripe) · Email + SMS lead follow-up — built in, not bolted on with extra subscriptions.

What does it cost?

One scoping pass, one fixed number — no hourly billing. A dealership's inventory search, lead routing, and service scheduling amount to a logged-in operational platform; a very small lot could start with a website plus an inventory feed.

Website — from $4,500 one-time (standard from $7,500), or $499/mo for 24 months with the Maintenance Plan and hosting included.
Platform — from $16,000 one-time, or $1,399/mo for 24 months with Website Update + Maintenance included.

The monthly plan totals somewhat more than paying up front — that's the honest trade for spreading the cost and having us operate everything for two years. Details in the payment plan guide and on the pricing page.

Start a project — describe your car dealership and get a fixed quote after one scoping pass.

Common questions

Can we get off our expensive vendor platform?: Yes — a custom build with your inventory feed integrated replaces the monthly vendor subscription with a site you own and control. See Nabee for car dealerships.
Will inventory search be fast and stay current?: Yes — a filterable inventory experience fed by your live feed keeps shoppers on your site instead of a third-party marketplace. See automation for dealerships.
Can buyers value a trade or get pre-qualified online?: Yes — online trade-in intake and financing pre-qual capture high-intent moments and route qualified leads to sales instead of phone tag.
Can customers book test drives and service online?: Yes — self-serve scheduling for both, tied to real availability with reminders, connected to your CRM. That's part of the platform tier.