SOLUTIONS
Business automation for dental practices
The biggest savings for a dental practice usually isn't the website itself — it's automating work like Calling patients one by one for six-month recall and hygiene reminders so nobody does it by hand anymore. Nabee Studio builds that automation into a custom site or platform, from $4,500 one-time or $499/mo for 24 months with maintenance included.
The money in a dental practice hides in the work nobody bills for: recall calls, insurance verification, confirmations, and chasing balances. A hygienist's empty chair on a Tuesday afternoon isn't a marketing problem — it's a recall problem, and recall is a machine that a spreadsheet and a tired front-desk voice can't run reliably.
We automate the recurring touchpoints so they happen whether or not anyone remembers. Due patients get sequenced reminders that let them self-book the open slot; cancellations trigger a waitlist offer instead of dead air; balances chase themselves with a pay-online link. The front desk stops being a call center and goes back to being the warm first impression it's supposed to be. Efficiency here is the savings — an hour a day of recall calling turned into software pays for the build many times over.
What manual work does a custom build remove?
The typical dental practice runs on manual touchpoints like these:
- Calling patients one by one for six-month recall and hygiene reminders
- Verifying insurance eligibility and remaining benefits on carrier portals or by phone
- Confirming next-day appointments by phone to cut no-shows
- Re-keying new-patient medical histories from paper forms into the practice-management system
- Manually rebooking cancellations by scanning for someone to fill the chair
- Chasing outstanding patient balances with printed statements and follow-up calls
Each of those is hours a week that a custom build turns into software:
- Automated recall & reactivation — text/email sequences that fire when a patient is due, let them self-book an open hygiene slot, and quietly re-engage patients who've lapsed past 9 months.
- Digital intake before the visit — new patients complete medical history and consent forms on their phone; the answers land in a structured record instead of a clipboard the front desk has to transcribe.
- Confirmations + smart waitlist — two-way appointment confirmations, and when someone cancels, the next waitlisted patient is offered the slot automatically.
- Balance reminders — friendly automated statements and pay-online links so unpaid balances stop requiring a phone call.
What does it cost?
One scoping pass, one fixed number — no hourly billing. A custom website with booking, digital intake, and recall automation covers what most single- and multi-provider practices actually need — the PMS remains the clinical system of record.
- Website — from $4,500 one-time (standard from $7,500), or $499/mo for 24 months with the Maintenance Plan and hosting included.
The monthly plan totals somewhat more than paying up front — that's the honest trade for spreading the cost and having us operate everything for two years. Details in the payment plan guide and on the pricing page.
Start a project — one scoping pass, a fixed number within one business day.
Related: Custom website for dental practices · Custom app or platform for dental practices · Booking system for dental practices · Nabee for dental practices · website cost guide
Common questions
- What can a dental practice automate?
- The recurring manual work: Calling patients one by one for six-month recall and hygiene reminders; Verifying insurance eligibility and remaining benefits on carrier portals or by phone; Confirming next-day appointments by phone to cut no-shows. Each becomes software in a custom build instead of someone's weekly job.
- Is automation a separate product or part of the website?
- Part of the build. We design the site or platform around your actual operations, so the automation is native — not a stack of third-party tools taped together with more subscriptions.
- What does it cost?
- It's included in the build tier: websites from $4,500 one-time or $499/mo for 24 months; platforms from $16,000 or $1,399/mo. The savings come from the hours of manual work removed every week.
- How do you know what to automate?
- One scoping pass: we map how the business runs today, find the touchpoints that eat time, and design them out. You get a fixed quote before committing to anything.
