Nabee Studio

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Websites, apps & automation for personal trainers

Updated August 2026 · Nabee Studio

Nabee Studio builds custom websites, platforms, and automation for personal trainers — from $4,500 one-time or $499/mo for 24 months with maintenance and hosting included. One partner replaces the stack of vendors, template subscriptions, and manual work, so working with us saves money, time, or both.

A personal trainer sells results and accountability, but most run their business out of a phone: DMs for inquiries, a link-in-bio to a booking app, Venmo for payments, and a separate app for delivering workout programs. Prospective clients discover trainers on Instagram or TikTok, then have to piece together how to actually hire one — and many give up in the gap.

The digital reality is that a trainer's brand is their business, and a professional site that captures leads, sells packages and memberships, and books the free consult converts far better than a bio link. It's the difference between an audience that watches your content and clients who pay you every month.

Where personal trainers lose time and money online

Discovery on social, no conversion path

Trainers build followings on Instagram and TikTok, but a link-in-bio to a generic booking app loses people. There's no clear way to see packages, pricing, or results, so interested followers DM (and get lost) instead of booking a paid consult.

Payments and packages are a manual patchwork

Venmo, cash, and a booking-app subscription create a mess: no clean way to sell 10-session packages, monthly programs, or online coaching. Chasing payment and tracking who has sessions left eats time and looks unprofessional.

Onboarding and intake are copy-paste

New clients need PAR-Q health screening, goals, availability, and waivers. Trainers gather these over DM and email, re-type them, and manually build the first program — the same manual onboarding for every client.

Retention depends on accountability that's manual

Clients stick when they feel tracked and supported, but check-ins, reminders, and program delivery done by hand don't scale past a few clients. Trainers cap their income because coordination overhead grows with each client.

What manual work does a custom build remove?

The typical personal training business runs on manual touchpoints like these:

Each of those is hours a week that a custom build turns into software:

Integrations that matter for personal trainers

Coaching/program delivery (Trainerize, TrueCoach) · Payments & recurring billing (Stripe, Square) · Scheduling & calendar sync · Waiver / e-signature · Email/SMS marketing · Instagram & video content — built in, not bolted on with extra subscriptions.

What does it cost?

One scoping pass, one fixed number — no hourly billing. Most trainers need a brand site that converts social traffic and sells packages — program delivery lives in tools like Trainerize — so a website beats a platform for the core business.

The monthly plan totals somewhat more than paying up front — that's the honest trade for spreading the cost and having us operate everything for two years. Details in the payment plan guide and on the pricing page.

Start a project — describe your personal training business and get a fixed quote after one scoping pass.

Related: Custom website for personal trainers · Custom app or platform for personal trainers · Business automation for personal trainers · Booking system for personal trainers · website cost guide

Common questions

Can I sell session packages and monthly coaching on the site?
Yes — session packages, memberships, and online coaching can be sold and tracked on your own site with recurring billing, replacing Venmo, cash, and manual session counting. See automation for personal trainers.
Should I build an app for my training business?
Almost certainly not first. Program delivery and tracking already live in tools like Trainerize; your budget is better spent on a site that converts followers into paying clients. See the honest app breakdown.
Can it connect to Trainerize or my calendar?
Yes — we scope the site to work alongside your coaching tool and sync with your calendar, so booking, payments, and program delivery form one workflow. Tell us your stack on the inquiry page.
How much does a personal trainer website cost?
From $4,500 one-time or $499/mo for 24 months with maintenance and hosting included — a fixed number after one scoping pass. See the pricing page.