What can a brewery automate?

The recurring manual work: Updating the tap list on the website, chalkboard, and beer apps separately; Announcing can releases and hoping social reach finds the right people; Fielding private-event and buyout requests through DMs and email. Each becomes software in a custom build instead of someone's weekly job.

Is automation a separate product or part of the website?

Part of the build. We design the site or platform around your actual operations, so the automation is native — not a stack of third-party tools taped together with more subscriptions.

It's included in the build tier: websites from $4,500 one-time or $499/mo for 24 months; platforms from $16,000 or $1,399/mo. The savings come from the hours of manual work removed every week.

How do you know what to automate?

One scoping pass: we map how the business runs today, find the touchpoints that eat time, and design them out. You get a fixed quote before committing to anything.

SOLUTIONS

Business automation for breweries

Updated August 2026 · Nabee Studio

The biggest savings for a brewery usually isn't the website itself — it's automating work like Updating the tap list on the website, chalkboard, and beer apps separately so nobody does it by hand anymore. Nabee Studio builds that automation into a custom site or platform, from $4,500 one-time or $499/mo for 24 months with maintenance included.

The taproom manager's most repetitive task is keeping the tap list honest across the website, the board, and the beer apps. Automate the source — one place to update, syncable from your POS — and the "what's on tap" question stops being a chore and stops being wrong. That's the daily win.

The bigger revenue win is owning your audience. Right now release news reaches whoever the algorithm decides; an automated email/SMS list fires a drop announcement to the people who asked for it, turning a can release into a launch-day line. Pair that with a wholesale form that routes trade inquiries to sales and a booking flow that fills slow nights, and the website is doing marketing and sales work that used to be manual — or wasn't happening at all.

What manual work does a custom build remove?

The typical brewery runs on manual touchpoints like these:

Updating the tap list on the website, chalkboard, and beer apps separately
Announcing can releases and hoping social reach finds the right people
Fielding private-event and buyout requests through DMs and email
Managing the events calendar (trivia, live music) by hand across channels
Sorting wholesale inquiries out of the general contact form manually
Selling merch and gift cards in person only

Each of those is hours a week that a custom build turns into software:

Live tap list — A current what's-on-tap display managed in one place, syncable from your POS or beer app so drinkers checking before they visit always see the real list.
Release-notification list — An owned email/SMS list that fires a can-release or event announcement to your superfans automatically — reach you control, not an algorithm.
Event + private-booking flow — Structured intake for buyouts and private parties plus a public events calendar, so slow nights fill without the coordinator's inbox becoming the database.
Wholesale inquiry routing — A dedicated distribution form that captures license, volume, and location and routes it to sales instead of drowning in the retail contact form.

What does it cost?

One scoping pass, one fixed number — no hourly billing. Most breweries need a content-rich website with a live tap list, events, and a release list — a logged-in platform only matters for a brewery running a formal wholesale portal or membership club.

Website — from $4,500 one-time (standard from $7,500), or $499/mo for 24 months with the Maintenance Plan and hosting included.

The monthly plan totals somewhat more than paying up front — that's the honest trade for spreading the cost and having us operate everything for two years. Details in the payment plan guide and on the pricing page.

Start a project — one scoping pass, a fixed number within one business day.

Common questions

What can a brewery automate?: The recurring manual work: Updating the tap list on the website, chalkboard, and beer apps separately; Announcing can releases and hoping social reach finds the right people; Fielding private-event and buyout requests through DMs and email. Each becomes software in a custom build instead of someone's weekly job.
Is automation a separate product or part of the website?: Part of the build. We design the site or platform around your actual operations, so the automation is native — not a stack of third-party tools taped together with more subscriptions.
What does it cost?: It's included in the build tier: websites from $4,500 one-time or $499/mo for 24 months; platforms from $16,000 or $1,399/mo. The savings come from the hours of manual work removed every week.
How do you know what to automate?: One scoping pass: we map how the business runs today, find the touchpoints that eat time, and design them out. You get a fixed quote before committing to anything.