Structured Data
Structured data is extra code added to a page that describes its content to machines — that this is a product, that is a review, this is an FAQ. It helps search and answer engines understand your page and show richer results.
Why does structured data matter to your business?
Structured data can earn you richer, more eye-catching search results — star ratings, FAQ dropdowns, prices — that stand out and get more clicks. It also helps answer engines quote you accurately, which matters more as AI handles more searches.
At Nabee, structured data is built into pages where it helps, part of the SEO and AEO groundwork included in a build. This glossary itself uses structured data so each definition and FAQ is machine-readable.
A concrete example
Each term page here includes structured data marking the definition and the FAQs. That is what lets a search or answer engine present them cleanly, rather than guessing at the page's meaning.
Related terms
Common questions
- Is structured data the same as schema markup?
- Schema markup is the most common vocabulary for structured data. In practice the terms are used interchangeably.
- Does structured data guarantee rich results?
- No — it makes them possible, but search engines decide when to show them. It still improves understanding.
- Does Nabee add structured data?
- Yes, where it helps, as part of the SEO and AEO groundwork in a build.